{"id":37895,"date":"2021-11-05T18:31:12","date_gmt":"2021-11-05T18:31:12","guid":{"rendered":""},"modified":"2023-05-12T13:07:47","modified_gmt":"2023-05-12T13:07:47","slug":"executive-coaching","status":"publish","type":"page","link":"https:\/\/salesdorado.com\/en\/executive-coaching\/","title":{"rendered":"Coaching"},"content":{"rendered":"<h2><span class=\"ez-toc-section\" id=\"professional-coaching-definition\"><\/span>Professional Coaching: Definition<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"blocTips primary-light\"><i class=\"fa fa-lightbulb-o\"><\/i><span class=\"title is-5\">Definition in brief<\/span>\n<p>Professional coaching is a mode of support in which a coach proposes tools, methods and questions to help the coachee achieve one or more professional objectives.<\/p>\n<\/div>\n<p>In principle, the coach should enable the coachee to find the answers, and to make the best decisions to achieve his objectives. But he does not intervene to give him the answers. Firstly because he does not know them, and secondly because he would be less efficient in finding them.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"the-mission-of-the-professional-coach\"><\/span>The mission of the professional coach<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A coach&#8217;s mission is to support the coachee in the different stages of his\/her professional career. For example, calling on a coach can be very effective in preparing for an evaluation interview, a professional reorientation or access to a new position.<\/p>\n<p>The coach must therefore support the coachee in moments of risk-taking, self-assertion at work and taking responsibility. If he can be critical of the coachee, it is above all to encourage him to progress.<\/p>\n<p>The aim is that it is also beneficial for the company: coaching should enable the coachee to align his or her objectives with those of the organisation.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"what-a-professional-coach-is-not\"><\/span>What a professional coach is not<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The coach is not a trainer: even if he or she can distil valuable techniques for your career, his or her mission is first and foremost to initiate a process of introspection and reflection in the coachee.<\/p>\n<p>It is not a decision maker either: the coachee always makes the final decisions.<\/p>\n<p>Finally, the coach must not be a psychotherapist: it is true that the coach knows a little about psychology but this is not his job nor his objective (although there are very good work psychologists!)<\/p>\n<div class=\"blocTips success-light\">\n<p><i class=\"fa fa-book\"><\/i><span class=\"title is-5\">Going further<\/span><\/p>\n<p>Coaching is not the answer to everything. It can even be dangerous in certain situations: Steve Berglas, a renowned coach and author of numerous publications on professional coaching, has shown in his article <a href=\"https:\/\/hbr.org\/2002\/06\/the-very-real-dangers-of-executive-coaching\" target=\"_blank\" rel=\"noopener\">The Real Dangers of Coaching<\/a> that a bad coach can, on the contrary, reinforce the potential pathologies of the coachee.<\/p>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"individual-group-or-organisational-coaching\"><\/span>Individual, group or organisational coaching?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are three categories of professional coaching:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"individual-coaching\"><\/span>Individual coaching<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Individual coaching consists of helping a person to achieve a professional objective by mobilising his or her own skills: the coachees can therefore be managers, project leaders, etc.<\/p>\n<p>The coach will facilitate a process of reflection in the coachee so that he or she can find resources to improve his or her personal contribution to the company: to better manage his or her teams, to take on more responsibility or even to change career direction. The aim is to optimise the personal potential of the coachee.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"group-coaching\"><\/span>Group coaching<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Group coaching is aimed at an entire team (whether business, operational or cross-functional teams): the aim is to help them identify how they function as a group and to see how to improve them.<\/p>\n<p>The coach&#8217;s task is to highlight any malfunctions, while strengthening group cohesion and ensuring a good working atmosphere. To do this, a good coach has to deal with the group, combining the authority of the leader with the individual potential of each employee.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"organisation-coaching\"><\/span>Organisation coaching<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Organisational coaching often has the mission of accompanying change in a company; this is why it can be composed of several types of coaching and target different actors: it can address the entire ecosystem of a coachee, for example (with the creation of a steering committee that accompanies the entire process), but it can also be a collective coaching of several teams (management teams, business teams, etc.) Finally, organisational coaching can be a specific coaching of decision-makers or internal and external actors of this change.<\/p>\n<div class=\"blocTips success-light\">\n<p><i class=\"fa fa-book\"><\/i><span class=\"title is-5\">Going further<\/span><\/p>\n<ul>\n<li><a href=\"\/en\/\">The best books on sales<\/a>, according to France&#8217;s top sales leaders<\/li>\n<li><a href=\"https:\/\/salesdorado.com\/en\/building-sales-team\/how-to-motivate-sales-team\/\">25 ways to motivate your sales teams<\/a><\/li>\n<li><a href=\"https:\/\/salesdorado.com\/en\/building-sales-team\/sales-marketing-alignment\/\">How to better align marketing &amp; sales teams<\/a><\/li>\n<\/ul>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"how-does-a-professional-coaching-service-work\"><\/span>How does a professional coaching service work?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1-define-the-objectives-of-the-intervention\"><\/span>1. Define the objectives of the intervention<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>First of all, the specific objective of the process must be defined with the coach, according to your expectations. Then, this objective is defined according to the type of support required to best meet your needs: individual coaching? group coaching?<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-define-the-intervention-framework\"><\/span>2. Define the intervention framework<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Defining a framework for intervention means agreeing on a duration of support, in terms of number of sessions or over a defined period of time, etc., to be estimated during the first exchanges with the coach.<\/p>\n<p>It also means setting a framework for meetings, whether individual or collective, face-to-face or by videoconference, which can also be adapted according to the working methods of each party.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-methods-and-exercises\"><\/span>3. Methods and exercises<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In concrete terms, the coaching sessions include exercises and experiments to be carried out, in particular to apply the content of the sessions and exchanges with the coach in concrete terms.<\/p>\n<div class=\"blocTips danger-light\">\n<p><i class=\"fa fa-exclamation-triangle\"><\/i><span class=\"title is-5\">Attention<\/span><\/p>\n<p>It should not be forgotten that in the context of a coaching service, it is the coachee who does most of the work. It is fundamental that everyone is aligned with what is expected of the coachee both in terms of objectives, but also in very concrete terms of actions to be taken (exercises, etc.).<\/p>\n<\/div>\n<p>The aim for the coach is not to micro-manage at all, but to over-communicate ensures that the service is carried out without surprises and allows the person(s) benefiting from the coaching to take responsibility.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-measuring-the-outcome\"><\/span>4. Measuring the outcome<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The objective of coaching is above all to achieve concrete and measurable results, whether for one&#8217;s professional career or for one&#8217;s company.<\/p>\n<div class=\"blocTips success-light\">\n<p><i class=\"fa fa-book\"><\/i><span class=\"title is-5\">Going further<\/span><\/p>\n<ul>\n<li><a href=\"https:\/\/www.koi-coaching.fr\/outils-de-coaching-seances-efficaces\/\" target=\"_blank;\" rel=\"noopener\">Coaching tools: illustrated examples<\/a><\/li>\n<\/ul>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"professional-coaching-for-whom\"><\/span>Professional coaching: for whom?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1-the-members-of-the-codir\"><\/span>1. The members of the codir<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Even the best managers need coaching! This is often the case when taking on a new position that involves more responsibility: the stakes change and this can lead to an increase in stress and harm the performance of the coachee.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-middle-management\"><\/span>2. Middle management<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Coaching often focuses on leaders or frontline workers to ensure business growth, but coaching middle teams is essential to achieve business goals while promoting internal mobility.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-the-operational-pillars-of-the-organisation\"><\/span>3. The operational pillars of the organisation<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>It is about coaching all employees to be aligned with the company&#8217;s vision and thus improve their productivity. It is also a good investment to encourage them to develop soft skills and thus foster their initiative.<\/p>\n<div class=\"blocTips success-light\">\n<p><i class=\"fa fa-book\"><\/i><span class=\"title is-5\">Going further<\/span><\/p>\n<ul>\n<li><a href=\"https:\/\/www.retc-coaching.fr\/quest-ce-que-le-coaching-de-dirigeants-et-managers\/\" target=\"_blank;\" rel=\"noopener\">Executive coaching: definition &amp; challenges<\/a><\/li>\n<li><a href=\"https:\/\/blog.incenteev.com\/fr\/2016\/04\/coaching-commercial-5-secrets-reussite\" target=\"_blank;\" rel=\"noopener\">Sales coaching: 5 factors for success<\/a><\/li>\n<\/ul>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"when-should-i-call-a-professional-coach\"><\/span>When should I call a professional coach?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are many reasons to use a professional coach:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-for-successful-change-management\"><\/span>1. For successful change management<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Recent research has shown that 70% of change management projects fail, in particular due to the absence of change ambassadors, especially in middle management. Being a change ambassador is not something you can improvise, yet it is essential to motivate teams to accompany this change, from the simple employee to the executive.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-to-develop-soft-skills-in-your-organisation\"><\/span>2. To develop soft-skills in your organisation<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>While soft skills have always been essential in an organisation, they have become indispensable with the spread of remote working. For managers, for example, it is a question of continuing to motivate their teams online and helping them to juggle their work and private lives.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-to-promote-and-accelerate-internal-mobility\"><\/span>3. To promote and accelerate internal mobility<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Many companies focus on attracting new talent when they already have a pool of talent! Supporting existing talent to promote internal mobility is a winning bet to increase your company&#8217;s growth.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-to-foster-a-more-inclusive-corporate-culture\"><\/span>4. To foster a more inclusive corporate culture<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Organisations are now realising the need to foster a more inclusive corporate culture: career coaching can help to integrate more diverse teams, create opportunities for diverse talent, or adapt your teams to new experiences!<\/p>\n<div class=\"blocTips success-light\">\n<p><i class=\"fa fa-book\"><\/i><span class=\"title is-5\">Going further<\/span><\/p>\n<ul>\n<li><a href=\"https:\/\/www.manager-go.com\/gestion-de-projet\/conduite-du-changement.htm\" target=\"_blank;\" rel=\"noopener\">Change Management: Definition &amp; Issues<\/a><\/li>\n<li><a href=\"https:\/\/salesdorado.com\/en\/building-sales-team\/sales-ethics\/\" target=\"_blank;\" rel=\"noopener\">Ethics &amp; Sales: building a sales organisation you can be proud of<\/a><\/li>\n<\/ul>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"how-to-choose-a-professional-coach\"><\/span>How to choose a professional coach?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1-make-a-selection-of-about-ten-coaches-specialised-in-the-theme-you-are-interested-in\"><\/span>1. Make a selection of about ten coaches specialised in the theme you are interested in<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>You can start by defining the themes that interest you in order to search for coaches specialising in these areas. It could be a professional reorientation, conflict management, support in taking up a new position, in short, so many themes which are then key words to find the ideal coach.<\/p>\n<p>Secondly, word of mouth is always a very good way for you to establish a shortlist of ten or so coaches based on feedback from those around you.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-select-the-coaches-that-fit-your-budget-and-your-logistical-constraints\"><\/span>2. Select the coaches that fit your budget and your &#8220;logistical&#8221; constraints<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>It is no secret that professional coaching is often quite expensive, especially as companies do not always pay for it because it is not considered as training. You can always ask your employer to finance it in case of professional difficulties but often it will be out of your pocket. Hence the importance of not neglecting the budget when choosing a coach.<\/p>\n<p>Even though online sessions are becoming more and more common, you may prefer to meet your coach face-to-face: in this case, also take into account the location of the coach. If you have one session a week, it is better not to choose a coach who is too far away&#8230;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-validate-the-experience-and-accreditations-of-your-selection\"><\/span>3. Validate the experience and accreditations of your selection<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Professional coaches often have very diverse backgrounds and training, from psychology to HR: don&#8217;t hesitate to ask about their certifications and accreditations. Especially since not all coaching schools in France are the same: this is why the major coaching associations can issue accreditations to remedy this. The best known are<\/p>\n<ul>\n<li>The <a href=\"https:\/\/www.sfcoach.org\/\" target=\"_blank\" rel=\"noopener\">French Coaching Society<\/a> (SF Coach)<\/li>\n<li>The<a href=\"https:\/\/www.coachfederation.fr\/\" target=\"_blank\" rel=\"noopener\">International Coaching Federation<\/a> (ICF)<\/li>\n<li>The<a href=\"https:\/\/www.emccfrance.org\/\" target=\"_blank\" rel=\"noopener\">European Mentoring and Coaching Council<\/a> (EMCC).<\/li>\n<\/ul>\n<p>The State also supervises coaching, with a certification registered in the National Directory of Professional Certifications ( <a href=\"https:\/\/www.francecompetences.fr\/recherche_certificationprofessionnelle\/\" target=\"_blank\" rel=\"noopener\">RNCP<\/a> ).<\/p>\n<p>Finally, don&#8217;t forget to ask about their previous experience: who have they worked for before? Have they been recommended to you? What kind of coaching do they do?<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-shortlist-the-3-that-best-fit-your-needs-and-trust-your-intuition\"><\/span>4. Shortlist the 3 that best fit your needs, and trust your intuition.<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>We won&#8217;t teach you anything here, but rely on your intuition to make a final selection from your shortlist of coaches. Don&#8217;t hesitate to gather as much information as possible about them through their websites, CVs, published articles, etc. in order to get a more precise idea of the person who will accompany you.<\/p>\n<div class=\"blocTips primary-light\">\n<p><i class=\"fa fa-lightbulb-o\"><\/i><span class=\"title is-5\">Pro tip<\/span><\/p>\n<p>If you are unsure, it is often worth taking an initial session with two or three coaches to discuss and see if you feel confident with him\/her. It is not in one session that you will reach your professional goals, but it will allow you to select the one with whom you feel the best.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Professional Coaching: Definition Definition in brief Professional coaching is a mode of support in which [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"level_two.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-37895","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coaching | Salesdorado<\/title>\n<meta name=\"description\" content=\"DEF: Support in which a coach offers tools, methods, and questions to help achieve professional objectives.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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