{"id":53602,"date":"2023-12-12T08:30:36","date_gmt":"2023-12-12T08:30:36","guid":{"rendered":"https:\/\/salesdorado.com\/?p=53602"},"modified":"2023-12-12T09:00:50","modified_gmt":"2023-12-12T09:00:50","slug":"risks-crm-project","status":"publish","type":"post","link":"https:\/\/salesdorado.com\/en\/crm\/risks-crm-project\/","title":{"rendered":"You’re going to screw up your CRM project"},"content":{"rendered":"

In the ever-changing world of IT, an often overlooked reality persists: an overwhelming majority of IT projects, despite technological advances, fail to achieve their objectives. <\/p>\n

69% of IT projects fail (source: Standish Group<\/a>). And of the 31% who “succeed”, less than half generate high value. But why is this failure rate still such a little-talked-about topic in the CRM world?<\/p>\n

Before diving into the details, it’s essential to understand what a “failed project” means.<\/p>\n

Traditionally, IT projects are judged on three criteria:<\/p>\n