From a few tens of thousands of items, regular RNVP processing becomes essential. The primary interest is obviously to reduce the cost of postage, but it is also the best way to reduce the NPAI rate and to facilitate deduplication or future data enrichment. There are many providers and RNVP software, and it is not always easy to know who to contact. We have put together a fairly comprehensive comparison of the main RNVP software on the market to help you see things a little more clearly.
RNVP processing (Restructuring, Normalisation, Postal Validation) is a series of operations carried out on a file to ensure the existence of the addresses present in a file and their normalised nature. It is therefore a computer process carried out by specialised service providers, approved by the National Address Service, which enables certain addresses to be corrected automatically and others to be placed in error for manual processing.
Here is an example of RNVP processing:
There are different cases of use for RNVP software: the service (on receipt of address files), SAAS (automated processing chain hosted by the solution) or the licence (software installed directly on the client’s premises). Generally speaking, internalising the software at the client’s premises is expensive and concerns advertisers or CRM service providers with a large volume justifying the acquisition of the software.
It should be noted that only software certified by the National Address Service (SNA) can benefit from the reduction in postage costs. Any IT service provider or software publisher may apply for an audit of its RNVP software: the software will then be processed at the SNA premises with a file containing correct addresses and addresses containing errors on standard use cases in the light of previously defined criteria. The approval remains valid for 2 years.
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The Data Quality SaaS solution from 76310 makes it possible to check and correct postal addresses in files very simply, through an intuitive interface to make the appropriate settings for the context. It is based on the RNVP (Restructuration Normalisation Validation Postale) software approved by the SNA, according to the Afnor NF 10-011 address standard.
The reference data for correcting addresses are the official postal reference systems of La Poste: Hexaposte (CP-CITY), Hexavia (Lanes), HexaClé (number), Hexaligne3 (residences, housing estates, etc.), Roudis (for the press), etc. Correcting your address file allows you to optimise the postage of your mailings, to avoid sending mailings to erroneous and uncorrectable addresses (direct savings on your operation), and to increase the ROI of a mailing by ensuring that mailings end up at a correct address after correction, thus avoiding a PND – NPAI.
The 76310 Data Quality SaaS Solution also allows you to detect duplicates in your file, and to identify people who have moved. Fewer unnecessary or unsuccessful mailings will reduce the costs of your operation.
In order to detect people who have moved, the 76310 solution relies on the National Change of Address database, which is made up of mail tracking contracts made at the post office that have expired (generally 6 months after the move). According to La Poste, 12% of French people move every year, and 85% report this to their post office. The potential for removing obsolete addresses is therefore very significant.
Features
- Interface available for RNVP processing
- RNVP processing, moving and deduplication software
- SNA approved
Awards
- For 10,000 addresses (use in SaaS mode) – €200
- For 100,000 addresses (use in SaaS mode) – €400
- Provision of the software on premise – from 16,000 € HT / year to 30,000 € HT / year
The 76310 address processing solution, which is very well known in France, is used by many players specialising in file processing, including Kerdonis Data.
Cartegie
Cartegie’s RNVP software, called GEONORM©, is based on more than 30 years of experience and has been approved by the SNA for more than 15 years. Based on postal reference systems and in compliance with the standards set by the Afnor XPZ 10-011 standard, it enables you to check, correct and validate your postal addresses, with a reliability rate of 98%. It offers RNVP processing according to several models, namely :
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- – On-demand office service mode
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- – In Teleservices mode, a complete robotization of the processing chain and an automatic handling of the processing upon receipt of advertisers’ files to be processed
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- – In Webservices/API mode where the advertiser can perfectly integrate an RNVP on a website, in a CRM, an ERP….
It should be noted that this RNVP software is never implemented on the customer’s premises, but is only used in the context of service provision. There are several advantages to this choice, such as
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- – No need for a server and deployment at the advertiser
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- – No problem for the advertiser to update the version and postal references
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- – No licensing costs for the advertiser for the RNVP software and for the postal repositories
Features
- RNVP processing available in several models (Teleservices, Webservices and desktop service on demand)
- Use of leading words, removal of hollow words, management of approximate spelling, consideration of phonetics
- SNA approved
Awards
- For 10,000 addresses (use in SaaS mode for one-off processing) – Flat rate of €300 to €500 excluding VAT
- For 100,000 addresses (use in SaaS mode) – Between 750 € and 950 € HT
Maileva
Maileva is a subsidiary of La Poste Business that offers a number of “on-demand” mail services for SMEs: multi-channel routing, electronic archiving, print flow, address rental, and what interests us, namely address processing. Everything is done from a web interface, accessible 24 hours a day. You import the CSV file with the addresses, choose whether you want to carry out RNVP processing or relocation processing, and after a few minutes you can download the result or send a letter directly from the Maileva platform.
Features
- RNBP web software available 24 hours a day
- RNVP treatment or relocation
- SNA approved
Awards
- For 10,000 addresses – €400
- For 100,000 addresses – €4,000 (to be negotiated..)
CapAddress
Cap RNVP makes it possible to identify correct, contentious and incorrect addresses and to correct them if necessary in order to optimise a company’s marketing operations. There is the possibility of deduplicating addresses from a list. SNA approved since 2007, Cap RNVP can be used in service, SaaS or licence mode.
CapAdresse has also developed 3 complementary modules allowing to check addresses in real time (interactive RNVP):
– Cap LINE, for entering postal addresses on a single line
– Cap SAISIE, for entering postal addresses in several fields
– Cap VERIF, for the verification of the address in real time
Features
- RNBP web software available 24 hours a day
- RNVP processing, deduplication software and telephone number standardisation
- SNA approved
Awards
- Per 10,000 addresses – NA
- Per 100,000 addresses – NA
DQE Software
DQE Software’s RNVP solution is DQE ADDRESS, and allows for simple real-time control of French and international postal address entry. The strong point of this RNVP solution is the simplicity of the customer path for users and, of course, the possibility of using it in real time. The addresses suggested by DQE ADDRESS are of high quality and are verified afterwards.
DQE Software’s RNVP solution is available in Saas mode or in “on premise” mode. In Webservices/API mode, the advertiser can perfectly integrate a RNVP on a website, in a CRM, an ERP, etc. like most of the solutions developed by DQE Software. Note that by using DQE Adress, you can benefit from the Easy Plugin technology developed by DQE Software, which avoids any integration into business applications.
Features
- GPS-assisted postal address entry
- Postal addresses certified by international geographical references
- SNA approved
Awards
- Per 10,000 addresses – NA
- Per 100,000 addresses – NA
Amabis
Please note that Amabis allows you to enter, validate and control an individual address (“RNVP Individual”) or a company address (“RNVP Company”)
Finally, RNVP France is of course included in the international RNVP, which covers no less than 249 countries.
Features
- RNVP software to quickly process thousands of addresses
- RNVP processing, moving and deduplication software
- SNA approved
Awards
- Per 10,000 addresses – NA
- Per 100,000 addresses – NA
