The majority of website visitors do not convert. However, businesses still have the opportunity to capitalise on web traffic by creating effective sign-up forms. The design and structure of a lead collection page is critical to its success. The purpose of lead collection forms is to collect data about visitors that you can use later. […]

Selling is the end of a process. The way you organise your sales processes has a direct impact on the conversion rate from prospects to customers and therefore on the sales performance of your company. The most successful companies are those that manage to continuously evolve and modernise their sales processes. What are the main […]