Recently published

Our review of Starter, Salesforce’s all-in-one package for $25 a month

CRM Software Guide
on 7 mn
Axel Lavergne

Salesforce has introduced a $25 per user per month offer in 2023, granting access to a remarkable range of CRM, marketing, and customer service features. Known as the “Starter Suite,” this new plan is specifically designed for small and medium-sized businesses (SMBs). Salesforce all-in-one at such an affordable price. Naturally, we had to dig deeper… […]
Marketing Automation Guide

Marketing Cloud Account Engagement (formerly Pardot): our review of Salesforce’s B2B marketing automation tool

Axel Lavergne
on 11 mn
Marketing Automation Guide

Our review of Salesforce Marketing Cloud

Quentin Sureau
on 12 mn
Marketing Automation Guide

Brevo (Sendinblue): Our opinion after 5 years of use

Axel Lavergne
on 10 mn
Marketing Automation Guide

Campaigns by Pipedrive: François-Xavier Morre’s opinion

FX Morre
on 7 mn

Our Review of Plezi One, The All-in-one Content-Based Lead Generation Tool

Marketing Automation Guide
on 8 mn
Axel Lavergne

Plezi One is designed as an all-in-one content-driven lead generation tool. And it’s a great success. The tool manages to reconcile web browsing data, CRM data, and SEO data (Search console) in a very clear and action and performance oriented interface. More than a tool, it is a lot of good practices and methods that […]
Marketing Automation Guide

Our opinion of ActiveCampaign: Marketing Automation & Emailing

Axel Lavergne
on 10 mn
Customer Success Guide

Intercom: Our Opinion of the Leader in Conversational Marketing

Axel Lavergne
on 8 mn
Automation Guide

Pardot VS Hubspot

Axel Lavergne
on 8 mn

Webmecanik, Our Opinion On This Marketing Automation Tool Made in France

Marketing Automation Guide
on 8 mn
Axel Lavergne

Is there such a thing as a French marketing automation software at the level of the best players on the market? If you’re wondering, you don’t know Webmecanik yet: a French company that hosts, supports & customises the open-source software Mautic for its clients. The functional richness of Mautic allows Webmecanik to position itself as […]