Launched in 2021, Attio is the new kid on the CRM block. Founded by seasoned entrepreneurs who have themselves experienced the limitations of traditional CRM systems, Attio aims to reinvent customer relationship management. The goal is to offer an ultra-flexible tool that adapts to each company’s unique business processes. Gone are the days of unnecessary […]

In the ever-changing world of IT, an often overlooked reality persists: an overwhelming majority of IT projects, despite technological advances, fail to achieve their objectives. 69% of IT projects fail (source: Standish Group). And of the 31% who “succeed”, less than half generate high value. But why is this failure rate still such a little-talked-about […]