Salesforce is the global standard for CRM software, widely adopted by companies both in France and internationally. In fact, proficiency in Salesforce has almost become a prerequisite for joining any sales team.

Salesforce Service Cloud is customer service software that allows you to offer complete and connected support, build customer relations based on world CRM n ° 1, and equip the support teams to succeed.

Waalaxy is a prospecting and campaign development software that transforms our approach to LinkedIn. With its user-friendly interface and robust security, this dynamic tool optimizes prospecting, facilitates campaign creation and guarantees data security.

Pipedrive is an impressive tool for managing your sales pipeline. Its intuitive interface is quick to learn and allows you to log all types of activities—calls, emails, meetings, tasks—in record time compared to other solutions.

Wrike is a powerful work management platform. Designed for teams and organizations that want to collaborate, create and exceed their goals on a daily basis, Wrike offers advanced planning, task tracking and real-time collaboration features.

Salesforce Marketing Cloud is Salesforce’s all-in-one marketing platform. It enables you to manage marketing campaigns across all channels and create ultra-personalized customer journeys (marketing automation). Undoubtedly one of the most comprehensive and powerful marketing software packages on the market.

HubSpot’s Sales Hub (CRM) has rapidly emerged as a market leader, blending its strong roots in inbound marketing and automation with robust CRM capabilities. Offering a more accessible alternative to Salesforce, it delivers exceptional functionality—though its pricing can escalate quickly as your needs grow.

With its Notion-style intuitive interface and advanced features, Attio is shaking up the traditional CRM landscape. Highly flexible and customizable, it’s the ideal tool for startups seeking a CRM that grows with them. We appreciate the generous free plan and the dedicated program for young startups. However, the tool still lacks maturity in some areas, such as integrations.